Available Position (Company name withheld)

B2B Brand and Content Strategist

Location: Chapel Hill, NC

Type: Full Time

Min. Experience: Manager/Supervisor

We are looking for a senior B2B professional writer with a background in engineering, science or technology. If you have worked in a advertising agency that geeks out on technology, we’d love to hear from you. Strong writing skills, in-depth knowledge of the industrial marketplace, B2B agency experience and a good grasp of branding campaigns are required.

In this role, you will need to:

  • Create content: web copy, feature-length articles, white papers, case studies, application stories, press releases and client-sponsored blogs and in bound marketing emails.
  • Think strategically: plan quarterly content plans for assigned clients
  • Work with account teams to assist clients with strategic planning and brand campaign ideas.
  • Collaborate with advertising and PR staff, account services and media on current project activities
  • Prepare ongoing work-in-progress reports, end-of-month activities reports and meeting notes

Qualifications:

  • 5 years + content, copywriting or PR communication experience
  • Familiarity with AP style
  • Willingness to travel (minimal-moderate), including tradeshows and site visits
  • Superior writing skills
  • Bachelor’s degree in Marketing, PR, Communications or related field (or a Bachelor of Science)

Position available in Chapel Hill .

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